A premium synthetic motor oil manufacturer entering GCC markets needed labels capable of withstanding direct oil contact, extreme summer heat (50°C+
warehouse temperatures), and rough automotive retail handling. The brand required bold shelf presence to compete with established players, API
certification display, and bilingual Arabic-English labeling across 8 viscosity grades. Previous label tests showed oil-wicking edge lift, faded graphics from
heat exposure, and inconsistent color across viscosity families.